Iwona Berlińska-Konopka, MA
e-mail: i.berlinska-konopka@vistula.edu.pl
Faculty: Business and International Relations
Field of education: Management

Economist; participant in the training concerning the application of advanced technologies in didactics at Universidade Aberta in Lisbon (Portugal). Lecturer at Bachelor’s and Master’s Degree studies, in both traditional and mobile system. She specializes in marketing management, global marketing and marketing communication. Co-author of the academic textbook ‘Marketing globalny’ for students of Polish Open University as well as author of numerous didactic and training materials in the area of marketing.

 

Didactic/research interests:

  • marketing management;
  • brand management;
  • global marketing;
  • marketing research;
  • new product launching.
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